|
|
A World of Marketing Opportunities Your marketing efforts will be on a local level. You will market to residential customers, as well as, insurance agents and adjusters in your territory. You will be taught the same marketing fundamentals SERVPRO Corporate uses with our National Accounts staff when calling on home offices of national insurance companies. SERVPRO will teach you to identify the best potential customers in your area and how to systematically build long-term relationships with these customers. In a service business like SERVPRO, one customer can send you a tremendous amount of business each month. When you become part of the SERVPRO system, you also become a client of our in-house advertising department. The Marketing Services Department is here to assist you in your local marketing efforts. Our team of professionals is ready to help you with advertising design and other personalized marketing tools for your area. The department can supply you with press releases introducing your new business, yellow page ads and much more. By utilizing the services provided by the Marketing Services team you can enter the market with a professional identity and appearance. The best part is the departments services are available to you simply because you a part of the growing family of SERVPRO owners. On a regional level, SERVPRO, along with its Directors and Trainers, markets for the entire system. How does this help you on a local level? Many insurance adjusters work from regional office locations. For instance, an adjuster in Chicago, Illinois, may adjust claims as far away as Gallatin, Tennessee. As the result of a marketing call in Chicago, the adjuster may refer work to the Gallatin franchise. Thats the power of the SERVPRO system. |